Welcome to my little world of beauty!

When I was a little girl, I styled everything: my Barbies, my hair, my bedroom, my wardrobe AND my friends. I was always “fixing” everyone and everything, especially Barbie. I was forever styling her hair, painting her little nails with glitter nail polish and adding beauty marks to her little face. I must have changed her outfits a thousand times a day...

My name is Jenn and I am the owner/proprietor of Prima Salon in Portland, Oregon. I opened my salon during the depths of the economic downturn and through a lot of hard work, great style and a sense of humor, I have managed to become one of the leading salons in the hip Portland neighborhood called the West End.

I invite you into my salon where you will meet my crazy, amazing staff; get insight into what it takes to run a woman-owned small business and discover new trends in hair, skincare, makeup and fashion.


My philosophy is that beauty comes from the inside and I am hoping that you visit this blog for inspiration, knowledge and laughs.

This blog is dedicated to the memory of my loving mother, who sewed all of my beautiful Barbie clothes and encouraged me to embark on a journey toward beauty and style. 





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